Products

A vintage-style best friend! Rufus Bear is a bit of a timeless gent. His silky-tufty fur, soft trumpet legs and classic nuzzly snout wouldn't look ...

Rumblikin Bear is yellow like custard and just as popular with tots! This short-fur teddy is textured and soft, with big beany paws, rounded ears a...

Rumblikin Elly is a gentle calf with short, textured grey fur. Elly's soft, chunky head and floppy ears are soothing to little travelers. With embr...

A stampede of snuggles! Rumpa Rhino is a mighty matey, but also a secret softy! Soothing in blue, with suedey grey horns, a tubby tummy and a cuddl...

Rumpletum Bear is wonderfully lazy, watching the world buzz by. Tubby in toffee, with wonderful wrinkles, foldy ears and quirky eyebrows, this frie...

Sacha Snow Tiger is romping across the ice to meet you! With warm grey and creamy stripes, this scamp is warm against the winter. This sweet snow t...

Sacha Snow Tiger is romping across the ice to meet you! With warm grey and creamy stripes, this scamp is warm against the winter. This sweet snow t...

Sacha Snow Tiger is romping across the ice to meet you! With warm grey and creamy stripes, this scamp is warm against the winter. This sweet snow t...

See Sage shimmer, soar and swoop! Doze and dream with sweet Sage Dragon. A curious cutie with waggle wings and minty-marvellous sparkle fur, this l...

Doze and dream with sweet Sage Dragon. A curious cutie with waggle wings and minty-marvellous sparkle fur, this little legend has perky ears, squas...

See Sage shimmer, soar and swoop! Doze and dream with sweet Sage Dragon. A curious cutie with waggle wings and minty-marvellous sparkle fur, this l...

Surprisingly cosy! Sammie Snowman is a scrumptious scoop of vanilla ice-cream! This fleecy snowman has cord cocoa arms, stitched coal buttons and a...

Sandy Snail is one laid-back bug, with a curious grin and bright saffron fur. Looking sunny-swell with a swirly brown shell, this dreamy softy take...

Let it rain! Let it rain! Let it rain! Even Ricky's getting into the Christmas spirit! Our favourite pond friend is dressed as Santa Ricky Rain Fro...

Sassy Sushi Egg is a little taste of kawaii. With a cloud of fleecy white rice, soft scrambled egg in primrose yellow and a deep olive band of nori...

Sassy Sushi Hosomaki is squat, neat and super-cute. This cheery roll has fluffy white rice and a dark green nori wrap – all set off with a fetching...

Always a style leader, Sassy Sushi Nigiri knows how to accessorise! This fleecy rice snack has an unusual hat – a pink shrimp with red-stitched seg...

Sassy Sushi Uramaki is inside-out with cuteness! A fluffy ball of rice lined with dark green nori, this sushi has three tiny segments: avocado fur,...

Selma Sloth is the perfect mascot for hard-working folks who need to relax. Deliciously dreamy in tufty banoffee fur, this elegant sloth has long, ...

A rest between quests! Seraphina Pegasus has come down to earth, but this swift sky-pony is dreaming of zooming! A magical mystery with midnight fu...

A shrimpressive little guy! Sheldon Shrimp is just so adorkable, with big bobbly eyes and stretchy feelers. He's a fun-loving shellfish with a soft...

The floofiest fleece in the field! Sherri Sheep is flumpy and scrumpy, loveably lounging wherever she likes! Oatmeal-scrumptious, with long, scruff...

Snugly snoozing on the hearth. Shimmer Stocking Bunny is ready to sleep and dream of the joys of Christmas Day! This peachy bunny has sparkly pink ...

The softest sleeping spot. Shimmer Stocking Mouse can't wait to curl up in a silver padded stocking with glittery stripes! This wriggly sweetie has...

Whooshing through the sparkling waves. Divinely dainty in soothing pastels, Sienna Seahorse is a kooky, curly cutie! Squeezably soft in ice-cream p...

Whooshing through the sparkling waves. Divinely dainty in soothing pastels, Sienna Seahorse is a kooky, curly cutie! Squeezably soft in ice-cream p...

A gentle gift for water-babies, it's Sienna Seahorse Soother! This coral-pink seahorse has a cordy mane and fins and the twirliest tail on the reef...

Here for the lolls! Sigmund Seal is so very smiley, with cream fur covered in scrumptious coffee freckles! This rumply rascal is so laid-back, loaf...

Squishy, not spiky! Silly Succulent Cactus is a dizzy desk plant with chunky green cordy fur and a snazzy coral tassel flower. With a mottled pot i...

The perfect present for a cosy new home, Silly Succulent Aloe is daft and adorable. This potty plant has a grey felt pot and a great big loveable s...

A hardy little potted pal! Silly Succulent can go for a very long time without a drink! Water is stored in that big crown of squishy, suedey leaves...

Silly Succulent Columnar Cactus is a stout little sweetie with a mighty name! Squat and scrumptious in a felty beige pot, with fluffy toffee soil a...

The silver Belle! Silver Hoppity Bunny measures about 8" long and 4.5" to top of the head (add a little for the ears!).

The biggest smile under the sea Silvie Shark is all smiles! In soft, short-pile grey fur, Silvie has the biggest, brightest set of fine cord teeth!...

Simon says: clap your claws! Simon Scorpion might have a sting, but he only uses it to carry his hat! This affable pal has mottles and bobbles in s...

Get into goth mode with Skelebat Jim! This Halloween bat has soft slate fur and stiffened fan wings stitched with delicate bones. With a suedette s...

Skeledog Dan is Bob's best friend! Quirkily detailed with cream suedette ribs, embroidered edging and a soft vanilla skull, this ghostly pup has a ...

Parading out of the haunted house, it's affable Skeleton Bob! Softy Bob has liquorice fur with lots of fuzzy bones. His suedette eyes have embroide...

Give your bag a spookover with the Skeleton Bob Bag Charm! Kookily detailed, with deep charcoal fur and embroidered bones, Bob brings the spectral ...

Prepare to be dazzled as Sky Dragon comes in to land! This magical friend has a long sky-blue body and soft rainbow spines from back to tail! With ...

Slither Snake is looking mighty proud, and you would be too, with that ssssensational tail! He's a smiley snake with so much texture, from those so...

Smart Stationery Ruler makes geometry jolly in scrummily textured gentle jersey! This beigey boffin has waggly cord feet and splendid stitch detail...

Smudge Apricot Rabbit is scrumptiously soft in bright apricot fur with a fluffy cream bobtail. This lop-eared bunny has floppy trumpet legs and a s...

A snuggly bear with love to share! Smudge Bear is ready to snooze. It's no surprise that this teddy bear gives a great hug, with silky soft fluff i...

Smudge Bear is ready to snooze. It's no surprise that this teddy bear gives a great hug, with silky soft fluff in shades of honey,and podgy trumpet...

Wherever you roam, take everything you need in the Smudge Bear Backpack! This honey cub has soft, squashy paws that cling to sturdy adjustable stra...

Classically sweet in warm golden fur, the Smudge Bear Bag Charm brings any bag to life. Beautifully soft, with holdable paws, embroidered face and ...

Smudge Elephant loves naptime, and keeps falling asleep on the march! Flop this supersoft silly down to sit on those squishable trumpet paws. With ...