Products

Bashful tiger soother is soft, stripey, and ready to snuggle. Tested to and passes the European Safety Standard for toys: EN71 parts 1, 2 & 3,...

Cast a glittering charm with a few merry shakes of the Bashful Unicorn Grabber! Or at least, hear a gorgeous gentle rattle and meet a scrumbly-soft...

Someone's been scavenging forest treasures! Squeak, rattle and cuddle with the Cordy Roy Fox Activity Toy! This ginger, cream and cocoa cub has bro...

Make a buggy ride into a voyage! The Cosmopop Rocket Activity Toy is cute and cordy in scarlet and silver with sparkly feet and a marvellous mirror...

Furry dog tails, tasselly cow tails, feathers, fluff and curly pig tails! All of the farmyard friends are in the Farm Tails Book, ready to show off...

The Fleury Daisy Activity Toy is a charmingly cheery way to brighten Baby's day! Our dizzy daisy has squidgy-snowy bobble, cord and suedey petals, ...

Doing the floral dance! Fleury Daisy Jitter is ever so excited - this funky flower just can't sit still! Marshmallow-soft with a golden grin and be...

Fleury Petunia is very best friends with a stripey gold bee who rattles along! This bonny bloom is divinely floofy, with suedey, bobbly and cordy p...

Play it with flowers! Blossoming sweetly in bonny blush-pink, Fleury Petunia Jitter's so joyful! This jolly jitter has squishy-soft petals, a cute ...

Bring the garden to the cot with the Fleury Sunflower Activity Toy! This friendly flower has a soft, squeaky centre and a gentle crinkle leaf, as w...

Here comes the sunflower! Gorgeously golden with chubby mocha cheeks, it's Fleury Sunflower Jitter! This sassy sunflower has a splendid mane of cud...

What would it be like to have a snooze on a yummy raspberry cheesecake? The Fuddlewuddle Hippo Soother might have the answer! Sorbet-soft in tumbly...

Fuddlewuddle Lion Soother has a present to share! Rolled up neatly in a golden ribbon, it's a splendidly sunny blankie! Our tussly lion is adorably...

Who's hiding inside this tickly tale? Shimmery, swishy, spotty and silky - there are so many sorts of Garden Tails! This cuddly cloth book is wonde...

How do crunchy carrots grow? I am a Carrot helps little ones learn, with gorgeous pictures and hidden surprises. This bubbly book has a fabric fast...

What a lot of funny friends, all packed into the Jungly Tails Book! Get to know jungle animals by their tails; who is all feathery? who's got brigh...

Skip, jog and jive with the Kicketty Sneaker Activity Toy! This chunky, cheery mustard sneaker has a squeaky toe, cordy sole, crinkle patches and r...

Ready, Set, Giggle! Going for a buggy run? Clip on the Kicketty Sneaker Jitter for a burst of bubbly energy! Tug this marvellous mustard shoe and w...

A sweet feely book for little paws! The Kitten Tails Activity Book is crammed with cats! This crinkle fabric book is full of fun pictures and kitty...

Toddling along with a jubilant jingle. The Little Rambler Badger Rattle is an excellent guide on forest walks. A country dandy in a check neckerchi...

A bell-belly bunny for bedtime! A gentle gem with a singing tummy - that's Little Rambler Bunny Rattle! This beautiful beigey outdoorsy bunny has a...

If you like the country, you'll love this dandy! Little Rambler Fox Rattle is a chipper cub with exceptional fashion! A ginger joker with a checked...

SAFETY & CARE Tested against and passed ASTM requirements. Suitable from birth. Made from 100% polyester. Sponge clean only; do not tumble dry,...

Sea crackles and rattles! All aboard this buggy adventure with the Odell Octopus Activity Toy. This happy Octopus comes complete with a sparkly jer...

Teething ahoy! Off on a buggy voyage? Don't forget the Odell Octopus Wooden Ring Toy! This squiggly sweetie fastens on with velcro for Baby to grab...

Octopuses are bright and curious, and the Odyssey Octopus Activity Toy lets tots investigate too! This seafoam sweetheart has rattles, crinkles, sp...

Clip an octopus onto the pram or cot for happy hugs and plenty of tickles! The Odyssey Octopus Wooden Ring Toy has a beautifully smooth sustainable...

Waggles and wriggles and plenty of giggles! Bobtails, swishy tails, stripey tails, fishy tails - plenty to spot in the pages of Pets' Tails! This f...

The Puppy Tails Activity Book is full of sights, sounds and wags! This bright cloth book has crinkle panels, colourful pictures and lots of fluffy ...

Explore the wonderfully whimsical world of Jellycat in this soft book. Look out for different textures and spots of activity as you turn the pages....

Dive into the Sea Tails book for tails of every stripey, scale and squiggle! A funky fabric book that can hang from the buggy, this is one silly, s...

A gentle gift for water-babies, it's Sienna Seahorse Soother! This coral-pink seahorse has a cordy mane and fins and the twirliest tail on the reef...

Trunky tickles and soothing snuggles. Snugglet Elephant Soother has wrapped up a blankie in a beautiful silver-grey ribbon. It's a present for a sn...

A beigey bundle of bonza snuggles. G'day from the buggy! Snugglet Koala Soother is a travel treat for toddlers on the go! Rolled and wrapped in a s...

March along with Joey the Gray Elephant Silicone Teether and discover a world of fun in the African sun! This sweet baby Elephant is made with 100%...

An Elephant in the room is always a welcome addition when he can transform your ordinary surroundings into a magical nighttime starscape! Let Joey ...

Baby can have a woodland friend of their very own with the Jordan the Fox Silicone Teether toy! The soft and safe 100% silicone material of this ge...

These snap beads can pop, twist, mix, stack, and lace! Contains 12 pieces and 6 beads. Intended for ages 10-36 months. Creative Child Magazine - To...

Pop, twist, mix, stack, and lace. These snap beads go together in multiple ways to grow with the child. Contains 15 beads and related accessories. ...

This fun teether ideal for a baby's grip, and is able to be refrigerated to create endless cool fun! Reinforces tactile and fine motor skills

This all-natural rubber llama teether is pleasant to bite and easy to grip. Textured surface stimulates sore teething gums, while the plump air-fil...

It's rattle time! 4 rattles in 1! Each colourful part of Pablo’s body makes a different sound and is a source of discovery for little hands. The di...

Travel toy llama features soft, and crinkle fabrics, pom-poms, soft and hard plastic textured teethers and ribbons. C-clip allows for attachment to...

A musical surprise! The Lullaby Bird Pull Musical is great for at home or on the go. The adorable blue bird sits upon her nest. With one pull of th...

This animal-inspired wood instrument set is perfect for young toddlers! The three-piece set includes a bear rattle, llama with clacking blankets an...

This unique, oversized and superior collection of 4 Musical Rings is ideal for early ages. A modern and innovative design Includes 4 different colo...

The "key" to finding a toy that's popular with baby? Go with the classics! Five brightly-colored keys swing freely on their ring to make a lively c...

The Wonder of Imagination! The colorful icons allow children to create a story by pressing one from each section: hero, adventure and happy ending!...