Toys

A big warm welcome to Wilbur Whale, who joins us from the depths of the sea! This huge-hearted softy is an underwater wonder, and we’re crazy about...

If you like to plant flowers, Bashful Bee has a few requests! He loves lilac, honeysuckle and poppies - perfect for making heavenly honey! This bea...

Snowy sparkles and enchanted snuggles! Sugar-sweet in pink and white, Bashful Unicorn is such a delight. Full of magic and moonlight, she loves the...

The silver Belle! Silver Hoppity Bunny measures about 8" long and 4.5" to top of the head (add a little for the ears!).

In Bashful Grey Bunny’s warren, everything is grey! Their soft bed, their teapot, even their tea is Earl Grey! But it’s such a pretty colour, it’s ...

Bashful Piglet loves hunting for truffles, taptrotter dancing and hugs aplenty.!As pink and sweet as cotton candy, this perky pig is baby-friendly ...

Making a hee-haw about everything! Dario Donkey is a classic cuddle companion, with grey suedette hooves, a paintbrush tail, and a silky-soft mane....

Happy to carry secret messages! Backpack Panda is all packed and ready to hike! This tubby cub has brought their cotton panda backpack, lined with ...

Ruffled, tawny and adorably lazy. Fuddlewuddle Ginger Cat is strokeably soft in beautifully tousled marmalade fur. With splashes of cream, marshmal...

Why has Fuddlewuddle Lion got such gorgeous fudge fur? Is it a disguise for going to the beach? We think he tumbled into a tub of toffee, but that ...

This ones pocket-trained! Amuseabean Sheepdog is such a quirky pup! This chibi sweetie is full of beans, with silver-grey fur, a vanilla tum, flopp...

Classic cuddly cuteness. Yummy Puppy is scruffy, golden and tiny enough to take everywhere! With floppy ears, a nougat muzzle, snuggly paws and a c...

Archie Dinosaur is a timeless triceratops in deep green and cream fur. With soft cream suedette spines and horns, and a bright orange stitched fril...

Wandering merrily through the dunes! Richie Dromedary is sandy and cuddly, with a fabulous squishable hump! With ginger tufts, embroidered nostrils...

Full of friendly vibes! Clyde Capybara is chill and charismatic with a chunky tum, purple-brown snout and chocolate two-tone fur. With delicate cla...

Love and laughs with a fuzzy giraffe! A lofty mascot for any nursery, Dara Giraffe stands tall and proud! Scrumptiously soft in mottled banoffee fu...

Short and sweet! How could anyone resist that face? Randall Basset Hound is so appealing, with big bold eyes and sleepy lids. A gorgeous toffee-apr...

Looking for cuddle assistance? Tilly Golden Retriever is a soft biscuit pup with firm beanie paws and sits well on golden haunches. Floppy-eared wi...

What a clever pretty kitty! Iris Siamese Cat is a slinky cocoa-nougat kitty with neat long socks and a matching tail. Blue-eyed Iris has a cocoa ma...

A classy kitty with impeccable style. Carissa Persian Cat is an ice-cream diva in soft fur, with dainty pink ears, neat little muzzle, and glossy e...

The star of the hutch! Gordy Guinea Pig is a little ball of vanilla-fudge softness! Podgy and cosy, with biscuit fold ears, a suedette nose and flu...

Keeping it kawaii! Caboodle Puppy is so very round, with a cheeky stitched smile and hazel eyes! This tiny dog has floppy ears and the softest pral...

Straw-Beret Sallie is very proud of her big strawberry hat! With its velour leaves and stitched detail, Sallie has a matching red ribbon, and is so...

Forget what you've heard: Bucky Bigfoot isn't shy! This buttercream goof loves meeting new people! Wonderfully scruffy from rambles in the forest, ...

Tawny-tousled and full of softness, Bartholomew Bear is the perfect bedtime buddy. Read him a story, sing him a teddy bear lullaby, or maybe just r...

Two golden mates in one! Huddles Kangaroo has brought her baby to meet you! This fleecy oatmeal kangaroo hugs the tiny joey in her pouch. Baby can ...

Here by your side, wherever you roam! Wanderlust Puppy is a golden loafer with floppy ears, and a waggy tail. With weighted paws and a chunky muzzl...

Where will we stomp today? Wanderlust Elly is one chilled softie in delicate mocha-grey fur. This floppy elephant has big, ruched ears, a curious t...

Clip on the Bashful Bunny Tulip Bag Charm and give your satchel some blush-berry sweetness. This supersoft bunny has long, lovely ears, so when you...

The Bashful Bunny Beige Bag Charm brings biscuity bounces to any backpack. Ears waggling, paws akimbo, this little fluffster makes any bag cheerier...

Pop the Bashful Bunny Truffle Bag Charm on your bag and you'll soon find out who's a chocoholic! This tiny bunny has rich cocoa fur as soft as pudd...

Put a hop in your step wherever you go with the Blossom Jasmine Bunny Bag Charm! This bouncing charm is beautifully soft, with purple fur, a fluffy...

Put a hop in your step wherever you go with the Blossom Blush Bunny Bag Charm! This bouncing charm is beautifully soft, with marshmallow fur, a flu...

Bobbing along beside you! Put a hop in your step wherever you go with the Blossom Beige Bunny Bag Charm! This bouncing charm is beautifully soft, w...

Popping up with good morning vibes, it’s the Amuseables Toast Bag Charm! This wholemeal cutie has a tufty brown crust, cosy face and warm stitch sm...

Brighten up that gloomy rucksack with the Amuseables Sun Bag Charm! This smiling sun is cosy and golden, with a silver chain and claw clip, Jellyca...

A constant companion. Little Pup Bag Charm is adorably tiny, and has a silver chain for a lead! This nougat pup has chocolate patches, perky ears, ...

This little piggy went to town! Adorably wee and full of snuffles, the Little Pig Bag Charm is such a joy. A bundle of fluff in posy-pink, with fuz...

Sassy Sushi Uramaki is inside-out with cuteness! A fluffy ball of rice lined with dark green nori, this sushi has three tiny segments: avocado fur,...

Always a style leader, Sassy Sushi Nigiri knows how to accessorise! This fleecy rice snack has an unusual hat – a pink shrimp with red-stitched seg...

Sassy Sushi Hosomaki is squat, neat and super-cute. This cheery roll has fluffy white rice and a dark green nori wrap – all set off with a fetching...

Sassy Sushi Egg is a little taste of kawaii. With a cloud of fleecy white rice, soft scrambled egg in primrose yellow and a deep olive band of nori...

Fabulous Fruit Grapes are a stretchy, bouncy bunch! In rich, velvety purple, with a soft, olive-green stalk, they're all plumped up and ready to ro...

Keeping it cumulonimbus! Amuseable Storm Cloud might look overcast, but everyone who sees this fluffy grump smiles! With tufty grey fleece, charcoa...

Freckly, friendly and fresh from the bakery, Amuseables Pretzel is knotty but nice! This squishy silly is golden brown, with cocoa cord boots and s...

Wearing a classic jacket! Amuseable Potato is round and textured in beautiful golden-brown fur! This podgy icon has a sturdy bean base, muddy cord ...

Squat and swirly with a goofy grin and gorgeous golden fur, that's Amuseables Pain Au Raisin! Wearing a crown of velvety raisins and supercute cord...

The source of all happiness. Amuseable Coffee Bean is little but powerful, giving a much-needed boost to all! With russet-brown fur, skippy cord fe...