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Finding a way to shine! Alexis Anglerfish is wonderfully characterful in terracotta fur. Alexis comes from the deepest ocean – that's why they carr...

Bashful Otter is a charismatic scamp, full of wriggly jiggles and cheeky charm! This river pal is biscuity-sweet with a long, creamy tum, chocolate...

Bashful Seal is a shy little pup and loves to be cradled and held. Bluey-grey with a soft cloudy tummy, this gentle seal loves swimming and frost-b...

Splash! Bashful Turtle is here and flipping gorgeous! This gentle turtle has a soft grey-beigey shell and flopsy, minty, chunky flippers! A perfect...

Splash! Bashful Turtle is here and flipping gorgeous! This gentle turtle has a soft grey-beigey shell and flopsy, minty, chunky flippers! A perfect...

Splash! Bashful Turtle is here and flipping gorgeous! This gentle turtle has a soft grey-beigey shell and flopsy, minty, chunky flippers! A perfect...

Give us a great big wave! Oh, hallo! Nice to sea you! Big Spottie Turtle loves loafing on the beach, showing off that splendid-green shell! Rocking...

Give us a wave! Just awaking from his afternoon nap, it's Billow Manatee! This jovial sea cow loves floating and chilling around all day, lightly d...

Rumply, scrumbly Billow Manatee is as soft as a mermaid's pillow! This mottled minty manatee has a squishy foldy nose, chunky fins and a fine singl...

Wave your claws from side to side! What a snappy dresser! Celebration Crustacean Crab wears a jaunty green hat with fuzzy trim and a squishy pompom...

Gotta love a lobster! Celebration Crustacean Lobster is clacketty-classy in soft ginger fur. With a long rumpled back, waggle legs, a fancy fan-tai...

Prawn to be wild! A dynamo dancer in perky pink, it's Celebration Crustacean Shrimp! Shimmying along in a mustard pompom hat, this rumply rascal ha...

Shh! Chloe Clam is just a bit shy, and likes to hide out in her soft creamy shell. You can just see her bright emerald eyes peeping out, along with...

Shh! Chloe Clam is just a bit shy, and likes to hide out in her soft creamy shell. You can just see her bright emerald eyes peeping out, along with...

Regal in the rock pools. Regal in the rock pools. Radiantly cheerful, Clemmie Clam is the rarest of finds with a soft suede oatmeal pearl nestled i...

Odell's an ocean influencer! It gets a bit chilly in the ocean sometimes. That's why Cozi Odell Octopus wears a peachy knit beanie on that squishy-...

Bobbles and bubbles! There's nothing like a minty knit hat for keeping your mantle mighty toasty! Cozi Odyssey Octopus never leaves the seabed with...

Skipper says it's time to scuttle! Avast! Cozy Crew Crab has hoisted the mainshell and is ready to set sail! Goofy and gorgeous with big bobble eye...

Where shall we sail today? Cozy Crew Lobster is mellow in yellow, wearing a mustard rollneck jumper. Peachy-pink with squidgy segments, a soft spli...

Waving from the waves! Merry mariner Cozy Crew Octopus looks so cool in a bottle-green jumper! With salmon-pink fur, a chipper grin and a brilliant...

Cozy Crew Seahorse is ready for duty. Snuggly soft in strawberry milkshake fur, this sweet seahorse has a curly, twirly tail and fuzzy flippers to ...

Waving hello with a fuzzy flipper! Cozy Crew Seal is a curious splashabout, and can't help hopping aboard! A lollopy lovely in mocha fur, with squa...

Submarine snuggles! Cozy Crew Whale digs diving deep into the Arctic waters. But it gets awfully chilly down there! Luckily, this affable lavender ...

Crispin Crab is the king of the beach, and loves to parade about - sideways, of course! This rusty rascal has big squidgy claws, bendy legs and a w...

Dana Dolphin leaps through the waves with her royal-blue fur and creamy cord tummy. Splendidly splashy with a cheeky curvy tail, flappy fins and br...

School's out? Party! Loud, proud and utterly adorable, it's Delano Dorado Fish! Rocking an aqua dorsal fin, stitchy flippers and a punky crescent t...

Just keep swimming in the big blue! If it wasn’t for those red fins, you might not be able to spot Fishiful Blue swimming around! This squishy swee...

Waves and waves of snuggles. Fishiful Orange is a riot of colour with stretchy-soft printed fur! Zany and zingy, this funky fish has cocoa freckles...

Too cool for school. Fishiful Pink is wonderfully kooky, wearing colourful print from head to tail! Check out those punky fade fins, bright sorbet ...

How do you know how heavy Gilbert is? Curvy and cheery with the biggest balleen grin, it's Gilbert the Great Blue Whale! Beautifully blue, with a c...

Gracie Grouper Fish loves to stand out, with eyes as huge and soft as marshmallows! With tangerine fur, bubbly freckles, squishy lips and smooth st...

A bubble of squashy sea-softness! Grumpy Fish Blue is just a bit shy - nothing a hug can't make better! Splendid in splodgy blue-grey fur with sued...

Diddy, dozy and delightful. Penguins don't normally sleep in the winter, but Hibernating Penguin does things their own way! This dreamy chick has m...

Double the waddles! Huddles Penguin is very protective, keeping Baby safe with plenty of snuggles! Tufty and tousled, both parent and chick have ch...

Leaping up to meet you! Humphrey the Humpback Whale has the coolest frilled fins and scalloped tail - what a stylish swimmer! With soft graphite fu...

Put your claws together for the one and only loveable Larry Lobster! This shimmying shellfish is a dance sensation in the undersea ballroom. Bright...

A squiggly, wriggly, giggly chum! Bold and blue and curly all over, that's quirky Letty Jellyfish! Letty doesn't sting - she's much too soft! With ...

Coastal cuddles from a sleepy seal! Lumbering onto the beach, Linus Leopard Seal looks very snazzy! This praline poppet has splendid cream splotche...

If you thought the ocean was quiet, you haven't met Lois Lionfish. A riot of peach and coral fur, with wild flared fins and stunning stitch detail,...

Love-Me Lobster is delightfully dorky and full of crustacean cuddles! This joyful chum has suedey heart claws and a matching tail in plum-purple fu...

Mack Mudskipper is a pioneer – first fish to venture onto land! In high-contrast zingy orange and deep ocean blue, with a stitchy dorsal fin, flipp...

Thoughtful Magnus Manatee is always dreaming up new ideas. What about a mackerel magnet? Hmm, maybe not. With a chunky foldy snoot, squashy paddle ...

One adora-ball bird! Maurice Macaroni is a blue-grey penguin, gorgeously squat with a round cream bib and custard-yellow tufts. With waggly flipper...

With eight soft jumbo corduroy tentacles and a wide embroidered smile Maya Octopus is the perfect companion for giving the biggest of hugs. Her sil...

With eight soft jumbo corduroy tentacles and a wide embroidered smile Maya Octopus is the perfect companion for giving the biggest of hugs. Her sil...

With eight soft jumbo corduroy tentacles and a wide embroidered smile Maya Octopus is the perfect companion for giving the biggest of hugs. Her sil...

With eight soft jumbo corduroy tentacles and a wide embroidered smile Maya Octopus is the perfect companion for giving the biggest of hugs. Her sil...

The North Sea's top model. Lazy, loungy and lovely, Nauticool Roly Poly Seal is here! This bluey-grey softy has dreamy, fluffy fur to keep them war...